Business Segment: Building Materials
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Our Vision
Together with the Lagerhäuser - and thanks to its many locations and its proximity to its customers in Austria - RWA is a market leader in the building materials sector and a leading European retail and services system provider with country-specific market expertise and the necessary resources. Our franchisees are complete service providers in the distribution channels of builders’ merchants and building & garden centres. Backed up by specialist services, these optimally cover the areas of construction & refurbishment and house & garden. Our USP is a comprehensive and individually oriented range of systems which takes account of regional needs in terms of both products and services.
Our activities & services
- Franchisor for the Lagerhaus cooperatives
- Purchasing services (contractual and price negotiations with industry, listing, strategic determination of the RRP)
- Own brands (Meister, Dämmit, Casafino, Impos)
- Marketing support for end customers and industry (direct marketing)
- Sales support
- Services for industrial and end customers
- Complete service from a single source
Our innovations & new concepts
- Continuous development of our own brands
- Profi Shop
- Exhibition concepts
- Clever Haus – the complete service in the areas of refurbishment and new building
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